A body representing the UK's games industry has called on the government to be more ambitious in its plans for universal broadband.

Citing figures from Akamai, TIGA pointed out the country's average business and home broadband speed is currently 3.8Mbps - leaving Brits lagging behind their counterparts in South Korea, where typical download capacity clocked in at 12Mbps.

Ofcom, meanwhile, claimed the average speed available in the UK in May 2010 was 5.2Mbps, up from 4.1Mbps when the study was carried out in 2009.

Noting the benefits offered by super-fast broadband, the organisation explained it should "make possible the provision of more services over the internet".

Dr Richard Wilson, the chief executive of TIGA, said he is looking forward to discovering the measures included in the government's forthcoming growth strategy, which will be published on January 14th 2011.

"For too long the coalition government has acted like a one-club golfer - it has had a strategy for reducing the deficit but little to say about growth," he commented.

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