VoIP popularity 'could lead to rise in business broadband bundle sales'

Monday, February 22nd 2010
VoIP's popularity is contributing to the rising number of companies taking advantage of business broadband bundles.
VoIP popularity 'could lead to rise in business broadband bundle sales'
The growth of Voice-over-Internet-Protocol (VoIP) systems is leading to more companies investing in business broadband bundles, an expert has claimed.

David Lemelin, practice leader and senior analyst at market intelligence company In-Stat, has predicted that this technology will be used in some capacity by almost every business in the UK by 2020.

Among the key functions that will lead companies to invest in business broadband bundles will be the rising importance of collaboration, with employees using voice-enabled instant messaging to communicate within the enterprise, he claimed.

He added that more sophisticated hosted IP solutions, such as private branch exchange, will be another popular development.

Mr Lemelin highlighted Skype as one of the technologies which will encourage both businesses and home-users to invest in broadband bundles, with remote working and mobile employees requiring this form of VoIP in order to work effectively.

Recent research by information source the Dell'Oro Group found that broadband bundles including VoIP technologies as an added extra were leading to an accelerating uptake of this function.

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