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Plusnet reveals drop in traffic during Google outage
Google was hit by a worldwide service outage last Friday.
The issue, which affected everything from search functionality to YouTube, only lasted for around five minutes but had a significant impact on data usage across the world, with real-time analytics provider GoSquared revealing that worldwide traffic fell by around 40 per cent.
Although Plusnet said the effect was probably not so dramatic in the UK as the outage occurred in the early hours of the morning, a noticeable blip can still be seen in one of the company's Google peering links, with traffic taking almost half an hour to return to normal levels.
On an average evening, around 20 to 25 per cent of the internet service provider's traffic comes from Google, with YouTube accounting for the bulk of this.
Dave Tomlinson of Plusnet commented: "[It] makes you wonder what would happen if Google disappeared for longer. You couldn't even Google for search engines to find another search engine."