TalkTalk has revealed it will trial its soon-to-be-released mobile broadband dongles on a charity bike ride from Land's End to John O'Groats.

The home phone and broadband provider is sponsoring the initiative, which is being undertaken by senior physiotherapist Sarah Beckingsale and consultant surgeon Steve Mitchell in order to raise money and awareness for Great Western Air Ambulance.

During the 910-mile trip, which the duo hope to complete in just nine days, they will also be beta testing TalkTalk's mobile broadband dongles, which are due to be launched later this year.

Writing on the TalkTalk blog, communications director Mark Schmid explained: "[They] will be able to keep their fans abreast of their progress, whether they're in Bristol or the Borders."

Although TalkTalk has yet to reveal the pricing for its mobile broadband proposition, it may face tough competition from current providers such as Orange, O2 and T-Mobile.

ABI Research claimed earlier this month that the UK offers some of the cheapest mobile broadband deals in the world.

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